THE ITALIAN JOB

Mark Wahlberg, Charlize Theron, Edward Norton, Seth Green

Paramount Pictures; Directed by F. Gary Gray

2003

In this remake of the original starring Michael Caine, Mark Wahlberg takes over the role as career criminal Charlie Croker. By creating the largest traffic jam in L.A. history, Charlie creates the perfect distraction for the theft of a fortune of gold bullion

PROMOTION IDEA:

Use road signs in your promotional flyers.

Mini Coopers play a big role in this film. Contact your local dealer and see if they want to bring one of the popular cars to campus to park outside your venue.